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SOFTSWISS to Host the 2026 iGaming Trends Marathon at SiGMA Central Europe

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Benny Sjoelind
Benny Sjoelindhttps://www.businessofigaming.com
Benny Sjoelind is the editor of The Business of iGaming. Based in Malta, the epicenter of the online gaming industry in Europe, Benny has over a decade of hands-on experience in the industry, and is a Certified Credit Analyst with 14 years of experience as a Business Analyst in Finland. Benny has become an expert in the intricacies of affiliate marketing and content strategy within the iGaming industry. He has worked as a writer for some of the most respected online gaming publications, where he has gained recognition for his sharp insights, clear analysis, and ability to break down complex industry trends. Read more on my Linkedin profile: https://www.linkedin.com/in/benny-sjoelind-68034961/

When the SiGMA Central Europe Summit opens its doors on 5 November 2025, one of the most anticipated events on the agenda will come courtesy of SOFTSWISS. The company is bringing a four-hour deep dive into the future of iGaming, the 2026 iGaming Trends Marathon, set to unfold on the People, Partners & Performance Stage from noon until 4 p.m.

This marks a new format for SOFTSWISS, transforming what has traditionally been a static trends report into a live, interactive experience. For the first time, the company’s 2026 iGaming Trends Report will be presented and discussed in real time, featuring insights from some of the sector’s most influential voices.

A Marathon of Insight and Debate

The event will open with a keynote from Ivan Montik, Founder of SOFTSWISS, who will set the tone for an afternoon of forecasting and reflection. The following panel, dubbed “The Ultimate Forecast Duel,” brings together Heathcliff Farrugia, COO of SiGMA, and Pierre Lindh, CEO of Next.io, for a forward-looking debate on what truly drives performance in today’s market, and what disruptive forces could reshape growth in 2026.

The programme promises to cover the most pressing challenges facing the global iGaming ecosystem, from regulatory shifts and player behavior to technological disruption and responsible innovation.

In a marathon spanning four hours, participants will not only hear from analysts and executives but also regulators and innovators — a mix that reflects the complexity and diversity of the industry itself.

From Data to Dialogue

Valentina Bagniya, CMO at SOFTSWISS, describes the initiative as a natural evolution of the company’s ongoing research efforts.

“After publishing the iGaming Trends Report for four consecutive years, we wanted to take it further,” she said. “The Marathon is a metaphor for what the industry has become — it’s no longer about quick wins but sustainable, long-term vision. This event lets us take the conversation live and shape the strategy for the year ahead.”

The session aims to bridge the gap between data and interpretation, giving the audience access not only to the findings but to the thought process behind them.

For attendees of SiGMA Central Europe, one of the final major conferences of the calendar year, it’s expected to be both a capstone and a launch pad for 2026 planning.

The Bigger Picture

For SOFTSWISS, which has been developing iGaming software solutions for over 15 years, the move reflects a growing ambition to position itself not just as a technology provider but as a thought leader in the field.

Hosting a four-hour event of this scale also underscores how much the company’s analytical arm has expanded – offering data-driven insights to complement its suite of products, from casino platforms to sports betting and affiliate solutions.

The Marathon fits neatly within a broader shift in the iGaming conference landscape, where operators and suppliers are no longer content to deliver static presentations.

Instead, the emphasis is on live engagement, data transparency, and forward-looking debate – qualities that mirror the industry’s own transformation.

2026 iGaming Trends Marathon

Event2026 iGaming Trends Marathon
OrganizerSOFTSWISS
Date5 November 2025
LocationSiGMA Central Europe Summit
StagePeople, Partners & Performance Stage
Time12:00 – 16:00
Keynote SpeakerIvan Montik, Founder of SOFTSWISS
Notable PanelistsHeathcliff Farrugia (SiGMA), Pierre Lindh (Next.io)
FocusFuture of iGaming, innovation, regulation, sustainable growth
Special FeatureLive unveiling of the 2026 iGaming Trends Report

Looking Ahead

The iGaming industry thrives on momentum, and few companies have captured that better than SOFTSWISS. By turning its annual report into an open dialogue, the brand is signalling confidence in the power of transparency and collective insight.

As the Marathon approaches, anticipation is building across the sector. For attendees in Rome this November, the question isn’t just what the future of iGaming looks like, but how ready they are to keep pace with it.

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