Data Articles

iGaming Affiliate Income Growth: The Numbers to Know

Affiliate marketing has quietly become one of the most important growth engines in the entire iGaming industry, and the numbers behind it explain why...

Player Lifetime Value in iGaming Explained

Ask ten iGaming operators how they define player lifetime value and you will likely get ten slightly different answers. That is a problem, because...

Data Privacy Compliance for iGaming Operators

Data privacy compliance rarely gets the same attention as licensing or payments in iGaming, yet it touches nearly every part of the operator stack,...

Odds and RTP Data: What Operators Need to Track

Sportsbooks and casinos look like two different businesses, but they run on the same underlying question: how much does the house keep, and how...

Regulatory Data iGaming Operators Cannot Ignore

Regulatory data does not get the same attention as player analytics or odds pricing, but it arguably carries more downside risk than either. Get...

The Data Breach That Never Made the News

The breaches that make headlines share a common feature: something went wrong for long enough, and badly enough, that it became impossible to contain...

Geo-Segmented Player Data: A Guide for Operators

Treat every player in every market the same way and you will get mediocre results everywhere. That is the blunt truth behind geo-segmented player...

Top Publicly Traded Gambling Companies by Number of Employees

The global gambling industry employs hundreds of thousands of people across casinos, sportsbooks, lotteries, game developers and technology providers. While revenue and market capitalization...

Can iGaming Affiliates Survive AI Search?

For years, the casino affiliate model was straightforward: find high-intent keywords, build a page that outranks the competition, and convert a portion of that...

Who Will Lead iGaming by 2030?

Global online gambling revenue hit $78.66 billion in 2024, with projections pointing to $153.57 billion by 2030 - an 11.9% compound annual growth rate....

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