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Benny Sjoelind

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Benny Sjoelind is the editor of The Business of iGaming. Based in Malta, the epicenter of the online gaming industry in Europe, Benny has over a decade of hands-on experience in the industry, and is a Certified Credit Analyst with 14 years of experience as a Business Analyst in Finland. Benny has become an expert in the intricacies of affiliate marketing and content strategy within the iGaming industry. He has worked as a writer for some of the most respected online gaming publications, where he has gained recognition for his sharp insights, clear analysis, and ability to break down complex industry trends. Read more on my Linkedin profile: https://www.linkedin.com/in/benny-sjoelind-68034961/

The Week in iGaming: Spribe’s UK License Suspension – Oversight, or Industry Wake-Up Call?

Few suppliers have defined the crash game era like Spribe, the company behind Aviator - one of the world’s most searched casino games and a dominant force...

The Biggest iGaming Affiliates 2025 – and the Newcomers Redefining Growth

The iGaming affiliate sector has entered a new phase of consolidation and reinvention in 2025. While industry mainstays such as Casino.org, LegalSportsReport.com, and GamingToday.com continue to pull...

From B2B Media to SEO Powerhouse: How Next.io Became a Leader in Sweepstakes Casino Traffic

A data-driven look at how one of the iGaming industry’s biggest media brands achieved explosive organic growth by capitalizing on the U.S. sweepstakes casino...

Best iGaming Job Platforms 2025 – How to Find Opportunities in a Changing Industry

For years, the iGaming sector has been one of the most reliable industries for global professionals - constantly expanding, hiring, and creating new roles...

The Creativity Shift: Why Functional Experiences Are Replacing Traditional Affiliate Content

The affiliate landscape is entering a new era - one where creativity, technology, and functionality matter more than content volume. Gone are the days when...

CasinoScores: How a Data-Driven Affiliate Redefined iGaming Traffic Growth

In an industry long dominated by review-heavy affiliate sites, CasinoScores has taken a completely different route - and it’s paying off. According to Ahrefs, the platform...

SOFTSWISS to Host the 2026 iGaming Trends Marathon at SiGMA Central Europe

When the SiGMA Central Europe Summit opens its doors on 5 November 2025, one of the most anticipated events on the agenda will come...

Trending Slots on The Business of iGaming – October 2025

It should be added from the start that The Business of iGaming is still a relatively new site. Therefore, it cannot yet compete with the larger...

NuxGame Prepares Major Showcase Ahead of SiGMA Central Europe 2025

As the iGaming calendar moves toward one of its biggest autumn gatherings, NuxGame has set the stage with a freshly upgraded product lineup and...

Pragmatic Play’s High-Tempo Slot Strategy: Why More Releases Can Mean More Wins

In today’s iGaming landscape, many slot providers follow a familiar rhythm: one game a week. It keeps marketing tidy, gives each title room to breathe,...

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